Lance Weiler
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Lance Weiler is an American filmmaker and writer from
Pennsylvania Pennsylvania (; ( Pennsylvania Dutch: )), officially the Commonwealth of Pennsylvania, is a state spanning the Mid-Atlantic, Northeastern, Appalachian, and Great Lakes regions of the United States. It borders Delaware to its southeast, ...
. He first was known for '' The Last Broadcast'' (1997), a found footage
horror film Horror is a film genre that seeks to elicit fear or disgust in its audience for entertainment purposes. Horror films often explore dark subject matter and may deal with transgressive topics or themes. Broad elements include monsters, apoca ...
which he co-wrote, co-produced, co-directed, and co-starred in with
Stefan Avalos Stefan Avalos is an American Filmmaker, Musician and Journalist, best known for his work in film. Together with his partner Lance Weiler, he made ''The Last Broadcast (film), The Last Broadcast'' (1997), a horror film based on found footage (fil ...
. ''The Last Broadcast'' made cinematic history on October 23, 1998 as the first all-digital release of motion picture to be stored and forwarded via geosynchronous satellite. Initially working as an assistant
cameraman A camera operator, or depending on the context cameraman or camerawoman, is a professional operator of a film camera or video camera as part of a film crew. The term "cameraman" does not imply that a male is performing the task. In filmmaking ...
and camera operator on large commercial shoots, in Pennsylvania and later
New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...
, Weiler is known for increasing work in experimental combinations of film, AI, gaming, and related media.


Biography

Lance Weiler started in filmmaking by working as an assistant cameraman and camera operator on commercial shoots. In 1997, he teamed up with
Stefan Avalos Stefan Avalos is an American Filmmaker, Musician and Journalist, best known for his work in film. Together with his partner Lance Weiler, he made ''The Last Broadcast (film), The Last Broadcast'' (1997), a horror film based on found footage (fil ...
to co-write, direct, produce and star in a horror film, '' The Last Broadcast'', based on the technique of found footage. In 2005, Weiler wrote, directed, and co-produced his second film, ''Head Trauma'', also a thriller. It premiered at the
Los Angeles Film Festival The LA Film Festival was an annual film festival that was held in Los Angeles, California, and usually took place in June. It showcased independent, international, feature, documentary and short films, as well as web series, music videos, episod ...
in 2006. It had a 17-city DIY digital theatrical run before hitting stores and retail outlets nationwide on DVD. Weiler developed a cinema ARG (
alternate reality game An alternate reality game (ARG) is an interactive networked narrative that uses the real world as a platform and employs transmedia storytelling to deliver a story that may be altered by players' ideas or actions. The form is defined by inten ...
) around ''Head Trauma''. Over 2.5 million people played the game via theaters, mobile drive-ins, phones and online. In recognition of these cinematic gaming innovations, ''
BusinessWeek ''Bloomberg Businessweek'', previously known as ''BusinessWeek'', is an American weekly business magazine published fifty times a year. Since 2009, the magazine is owned by New York City-based Bloomberg L.P. The magazine debuted in New York City ...
'' ranked Weiler in 2009 as "One of the 18 Who Changed Hollywood". With his writing partner
Chuck Wendig Charles David Wendig (born April 22, 1976) is an American author, comic book writer, screenwriter, and blogger. He is best known for his online blog Terribleminds, for his 2015 ''Star Wars'' novel trilogy ''Aftermath'', the first book of which d ...
, Weiler wrote '' Collapsus: The Energy Risk Conspiracy'', which received an
International Emmy The International Emmy Awards, or International Emmys, are part of the extensive range of Emmy Awards for artistic and technical merit for the television industry. Bestowed by the New York–based International Academy of Television Arts and Sc ...
nomination for best Digital Fiction in 2011. In 2010, Weiler and Wendig attended the Sundance Screenwriters Lab with their script for '' HiM''. At Sundance 2011, Weiler released ''Pandemic 1.0'', a
transmedia Transmedia storytelling (also known as transmedia narrative or multiplatform storytelling) is the technique of telling a single story or story experience across multiple platforms and formats using current digital technologies. From a producti ...
experience playing out across film, mobile, web and a live experience. In 2019, Weiler premiered ''Where There's Smoke'' at the
Tribeca Film Festival The Tribeca Festival is an annual film festival organized by TriBeCa Productions, Tribeca Productions. It takes place each spring in New York City, showcasing a diverse selection of film, episodic, talks, music, games, art, and immersive progra ...
. The 1,400 sq ft installation was a combination of an immersive documentary and an
escape room An escape room, also known as an escape game, puzzle room, exit game, or riddle room is a game in which a team of players discover clues, solve puzzles, and accomplish tasks in one or more rooms in order to accomplish a specific goal in a limite ...
. "Over 100 movies screened at the 2019 Tribeca Film Festival, but one of its best offerings lets you walk inside the frame and experience a story from the inside out." reported
IndieWire IndieWire (sometimes stylized as indieWIRE or Indiewire) is a film industry and review website that was established in 1996. The site's focus was predominantly independent film, although its coverage has grown to "to include all aspects of Hollyw ...
calling it Weiler's "Most Poignant Work Yet.". ''Where There's Smoke'' won
Digital Dozen: Breakthroughs in Storytelling
award in April 2020.


Other projects

Weiler founded the content creator resource The Workbook Project and network, the discovery and distribution film festival From Here to Awesome, and a complimentary conference series,
DIY "Do it yourself" ("DIY") is the method of building, modifying, or repairing things by oneself without the direct aid of professionals or certified experts. Academic research has described DIY as behaviors where "individuals use raw and semi ...
Days. Weiler wrote a column on digital media-related topics at the ''Blog Herald'' from 2006 to 2007. He is a regular columnist for ''
Filmmaker Filmmaking (film production) is the process by which a motion picture is produced. Filmmaking involves a number of complex and discrete stages, starting with an initial story, idea, or commission. It then continues through screenwriting, castin ...
'' magazine. His column entitled "Culture Hacker" deals with the intersection of tech and entertainment. Weiler was selected for two
World Economic Forum The World Economic Forum (WEF) is an international non-governmental and lobbying organisation based in Cologny, canton of Geneva, Switzerland. It was founded on 24 January 1971 by German engineer and economist Klaus Schwab. The foundation, ...
steering committees, one on the future of content creation and another on digital policy. He is part of the Cinema Research Institute think tank on the future of film at NYU and is a Professor of Practice at
Columbia University School of the Arts The Columbia University School of the Arts, (also known as School of the Arts or SoA) is the fine arts graduate school of Columbia University in Morningside Heights, New York. It offers Master of Fine Arts (MFA) degrees in Film, Visual Arts, ...
where he teaches on the art, craft and business of storytelling in the 21st century.


Influence

Weiler's work has been featured in ''
Time Time is the continued sequence of existence and events that occurs in an apparently irreversible succession from the past, through the present, into the future. It is a component quantity of various measurements used to sequence events, to ...
'', ''
Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also re ...
'', and ''
Wired ''Wired'' (stylized as ''WIRED'') is a monthly American magazine, published in print and online editions, that focuses on how emerging technologies affect culture, the economy, and politics. Owned by Condé Nast, it is headquartered in San Fra ...
'', and on television programs such as ''
Entertainment Tonight ''Entertainment Tonight'' (or simply ''ET'') is an American Broadcast syndication, first-run syndicated news broadcasting news magazine, newsmagazine program that is distributed by CBS Media Ventures throughout the United States and owned by Para ...
'' and
CNN CNN (Cable News Network) is a multinational cable news channel headquartered in Atlanta, Georgia, U.S. Founded in 1980 by American media proprietor Ted Turner and Reese Schonfeld as a 24-hour cable news channel, and presently owned by the M ...
. His first feature, '' The Last Broadcast'', is distributed in more than 20 countries. It is the first all-digital release of a motion picture to theaters nationwide; it also has been aired on
HBO Home Box Office (HBO) is an American premium television network, which is the flagship property of namesake parent subsidiary Home Box Office, Inc., itself a unit owned by Warner Bros. Discovery. The overall Home Box Office business unit is ba ...
and IFC. To date, ''The Last Broadcast'', a self-distributed effort, has grossed 5 million dollars worldwide via self-distribution. In the fall of 2013, Weiler created an immersive storytelling/play experience entitled Body/Mind/Change, which launched at the
TIFF Bell Lightbox TIFF Bell Lightbox is a cultural centre in Toronto, Ontario, Canada, located in the first five floors of the Bell Lightbox and Festival Tower on the north west corner of King Street and John Street. TIFF Bell Lightbox features five cinemas, two ...
in
Toronto Toronto ( ; or ) is the capital city of the Canadian province of Ontario. With a recorded population of 2,794,356 in 2021, it is the most populous city in Canada and the fourth most populous city in North America. The city is the ancho ...
at its film festival. The project was a collaboration with
David Cronenberg David Paul Cronenberg (born March 15, 1943) is a Canadian film director, screenwriter, and actor. He is one of the principal originators of what is commonly known as the body horror genre, with his films exploring visceral bodily transformation ...
, the
Toronto International Film Festival The Toronto International Film Festival (TIFF, often stylized as tiff) is one of the largest publicly attended film festivals in the world, attracting over 480,000 people annually. Since its founding in 1976, TIFF has grown to become a permane ...
, and
Canadian Film Centre The Canadian Film Centre (CFC) is a charitable organization founded by filmmaker Norman Jewison in Toronto, Ontario, Canada, in 1988. Originally launched as film school, today it provides training, development and advancement opportunities for pr ...
media lab. Body/Mind/Change was scheduled to travel to museums around world over the following four years. Designed to capture players' and viewers' data within the experience, the project is the first of its kind. In an interview with ''
Fast Company ''Fast Company'' is a monthly American business magazine published in print and online that focuses on technology, business, and design. It publishes six print issues per year. History ''Fast Company'' was launched in November 1995 by Alan Web ...
'', Weiler said,
"It plays into the whole data movement and our obsession with it and the narcissistic qualities of it. As you’re playing the experience, we're collecting certain data points, and in the museum space we're
3-D printing 3-D, 3D, or 3d may refer to: Science, technology, and mathematics Relating to three-dimensionality * Three-dimensional space ** 3D computer graphics, computer graphics that use a three-dimensional representation of geometric data ** 3D film, a ...
PODs based on your emotional intelligence. Data is being generated about our lives all the time, so I thought it would be fun to play with that idea of
quantified self The quantified self refers both to the cultural phenomenon of self-tracking with technology and to a community of users and makers of self-tracking tools who share an interest in "self-knowledge through numbers". Quantified self practices overlap ...
but have it manifest in something real".
From 2014 to present, Weiler has co-created immersive adaptions of the novels ''
Sherlock Holmes Sherlock Holmes () is a fictional detective created by British author Arthur Conan Doyle. Referring to himself as a " consulting detective" in the stories, Holmes is known for his proficiency with observation, deduction, forensic science and ...
'' and ''
Frankenstein ''Frankenstein; or, The Modern Prometheus'' is an 1818 novel written by English author Mary Shelley. ''Frankenstein'' tells the story of Victor Frankenstein, a young scientist who creates a sapient creature in an unorthodox scientific ex ...
''. These works combine the
Internet of Things The Internet of things (IoT) describes physical objects (or groups of such objects) with sensors, processing ability, software and other technologies that connect and exchange data with other devices and systems over the Internet or other comm ...
and
artificial intelligence Artificial intelligence (AI) is intelligence—perceiving, synthesizing, and inferring information—demonstrated by machines, as opposed to intelligence displayed by animals and humans. Example tasks in which this is done include speech re ...
in an effort to augment creativity and encourage collaborative storytelling
Sherlock Holmes & the Internet of Things
has more than 2,500 collaborators from 60 countries. To date, more than 150 self-organized events related to these subjects have been staged around the world. Most recently, Lance and collaborator
Nicholas Fortugno Nicholas Fortugno (born May 13, 1975) is an American game designer and educator. Fortugno is CCO of Playmatics LLC, a New York City-based game development studio focusing on casual games and co-founded with Margaret Wallace. Fortugno is perhap ...
have started prototyping a new immersive storytelling experience that mixes
Mary Shelley Mary Wollstonecraft Shelley (; ; 30 August 1797 – 1 February 1851) was an English novelist who wrote the Gothic fiction, Gothic novel ''Frankenstein, Frankenstein; or, The Modern Prometheus'' (1818), which is considered an History of scie ...
's ''Frankenstein'' with AI and Machine Learning. In 2018
Frankenstein AI
premiered at the
Sundance Film Festival The Sundance Film Festival (formerly Utah/US Film Festival, then US Film and Video Festival) is an annual film festival organized by the Sundance Institute. It is the largest independent film festival in the United States, with more than 46,66 ...
in the New Frontier Section becoming one of the first artificial intelligence projects to ever show at the festival. In addition to making feature films, Weiler directs commercials and music videos. He often lectures at universities and film societies about the changing landscape of content creation and distribution. He has spoken at the
Cannes Cannes ( , , ; oc, Canas) is a city located on the French Riviera. It is a communes of France, commune located in the Alpes-Maritimes departments of France, department, and host city of the annual Cannes Film Festival, Midem, and Cannes Lions I ...
,
Berlin Berlin ( , ) is the capital and largest city of Germany by both area and population. Its 3.7 million inhabitants make it the European Union's most populous city, according to population within city limits. One of Germany's sixteen constitue ...
, and Sundance film festivals; and has consulted for large ad agencies, entertainment companies and corporations. Weiler is a founding member of the Digital Storytelling Lab, established in 2013 at
Columbia University Columbia University (also known as Columbia, and officially as Columbia University in the City of New York) is a private research university in New York City. Established in 1754 as King's College on the grounds of Trinity Church in Manhatt ...
. It is designed to explore the current and future landscape of storytelling.


Selected films, series, games and interactive projects

* ''The Last Broadcast'' (1998, producer, co-writer, actor, co-director) * ''Head Trauma'' (2006, producer, co-writer, director) * ''RADAR - 42 episodes'' (2009 to 2011, co-creator, producer) * ''Collapsus: The Energy Risk Conspiracy'' (2010 co-writer and narrative designer) * ''Pandemic 1.0'' (2011, co-creator, co-writer, director and experience designer) * ''Robot Heart Stories'' (2011, 2012 - creator and experience designer) * ''Bear 71'' (2012 - co-created installation and social narrative designer) * ''Wish for the Future'' (2012 - creator and experience designer) * ''Body Mind Change'' (2013–2017 - creative director and experience designer) *
My Sky is Falling
' (2013–present - executive producer) * ''Lyka's Adventure'' (2013–2016 - creator and experience designer) *
Sherlock Holmes & the Internet of Things
' (2014–present - co-creator, creative director and experience designer) *
Frankenstein AI
' (2017–present co-creator, creative director and experience designer) * ''(de)escalation room'' (2017–present co-creator, creative director and experience designer) *
Where There's Smoke
' (2018–present creator, experience designer) *
The Raven
' (2019 co-creator, co-writer and director) *
From the Futures
' (2020–present co-creator, creative director and experience designer) *
Project Immerse
' (2020–present co-creator, creative director and experience designer) *
Blockchain Fairy Tales
' (2021–present co-creator, creative director and experience designer)


References


External links


Lance Weiler's official site''Where There's Smoke''"Where There's Smoke and the Generative Documentary"''Frakenstein AI''''Sherlock Holmes & the Internet of Things''''Body/Mind/Change'', a collaboration between Lance Weiler and David Cronenberg''Wish for the Future''
*
"Robot Heart Stories" ARGN''Bear 71''''Collapsus''Lance shares transmedia design notes
* * *
"Disrupting What’s Expected: A Chat with Lance Weiler", ''Sundance Film Festival''Head Trauma cinema ARG - WIRED.com coverage?
* The Workbook Project - open source filmmaker resource project founded by Lance Weiler
Online conference
with Lance Weiler at
The D-Word The D-Word is an online community for professionals in the documentary film industry. Discussions include creative, business, technical, and social topics related to documentary filmmaking. The name "D-Word" is defined as "industry euphemism for doc ...

18 People Who Changed HollywoodLance Weiler named an indiewire influencer of 2013
{{DEFAULTSORT:Weiler, Lance Living people American film directors American film producers American digital artists American technology writers Transmedia storytelling Year of birth missing (living people)